Thursday, 20 November 2014

Yahoo to replace Google as default search engine in Firefox

Yahoo and Mozilla have announced a five-year partnership and Yahoo will be the default search engine in United States for Mozilla's Firefox browser on desktop and mobile.

"I'm thrilled to announce that we've entered into a five-year partnership with Mozilla to make Yahoo the default search experience on Firefox across mobile and desktop," Yahoo Chief Executive Marissa Mayer said in a blog post Wednesday. "This is the most significant partnership for Yahoo in five years and we’re so proud that Mozilla has chosen us as their long-term partner in search."
Yahoo Firefox Search
Yahoo Firefox Search
The search will be launched in December first to Firefox’s U.S. users and then to all Yahoo users in early 2015. It will also support Do Not Track functions in Firefox. 

“Google has been the Firefox global search default since 2004. Our agreement came up for renewal this year, and we took this as an opportunity to review our competitive strategy and explore our options,” said Chris Beard, Mozilla’s CEO. “We are excited to partner with Yahoo to bring a new, re-imagined Yahoo search experience to Firefox users in the U.S. featuring the best of the Web, and to explore new innovative search and content experiences together.”

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